BEVERLY HILLS, CALIFORNIA: In a world caught up in Barbie mania, Kylie Jenner breaks new ground with a unique collaboration with Bratz, introducing a limited-edition set of customized dolls. The first-ever celebrity Bratz collection features six dolls, each capturing Kylie Jenner's iconic fashion moments.
Despite the collaboration's iconic status, it faces backlash from fans who express dissatisfaction with the choice, arguing that other celebrities like Rihanna, Beyoncé, Lady Gaga, and Nicki Minaj would have been better options. Furthermore, speculation arises that Kylie might have paid for the opportunity to collaborate, adding fuel to the controversy. The fans were also quick to notice how Kylie did not even post about the collaboration and only shared a couple of Instagram stories about the collaboration.
Bratz x Kylie Jenner collab
Kylie Jenner decided to be a part of this Bratz collab because of her long-standing love for Bratz dolls since childhood. Being a fan of the brand, she always desired to have her own Bratz doll. The excitement and fulfillment of creating these dolls with the Bratz team over the past year motivated her to take part in this collaboration. It allowed her to bring her unique fashion sense and style to the iconic dolls, making it a dream come true for her. The reality TV star decided to be a part of the collab as she made a statement in the press conference saying, "I have been a fan of Bratz since childhood and I've always wanted my own Bratz doll. I have loved every step of the process this past year in creating these dolls alongside the Bratz team. I'm so excited they are here!"
What is the cost of Bratz x Kylie collab dolls?
The Bratz x Kylie collab brings forth a super stylin' collection of Mini Bratz figurines, available for $10 each. This exciting collaboration with Kylie Jenner features 14 different collectibles, including 6 two-inch figurines in special Kylie-branded mini trapezoid capsules. Each capsule holds two figures - a Bratzified mini Kylie figure and a mini accessory. Fans can get their hands on these trendy dolls online or in select Walmart, Target, Amazon, Macy's, and Walgreens stores since August 1, 2023. The dolls capture iconic looks from Kylie, such as her lavender feather Versace ensemble from the 2019 Met Gala and the widely debated white baseball cap outfit. More excitement awaits, with a new collection of Bratz x Kylie fashion dolls slated to launch this Fall, accepting pre-orders from September 1.
The collaboration is expected to appeal to Kylie's fans and nostalgic audiences who grew up with Bratz, offering them a chance to relive the Y2K Bratz lifestyle with a modern twist. The collection also features accessories like miniaturized versions of Jenner's beloved Italian greyhound dog Norman, an exclusive colored convertible, oversized lip-shaped phones, and more.
'She must payed Big for this Collab'
A user said, "Anything for a bag. Ya don't even listen to the consumers." A second user said, "She must payed Big for this Collab to have happened because I just don’t understand why Literally nobody asked for this at all." While a third user commented, "I'm sure she paid them for this failed promotion." A fourth user slammed Bratz for their choice and said, "The worst collab like there’s so many other girls y’all could’ve picked who actually love bratz and HAVE fashion sense." A fifth user mentioned how Kylie has been ignorant of being a part of the brand as the comment said, "She hasn’t even posted about it." A sixth user said, "Really, Bratz? Well, I guess it is more about the money."