Large crowds gathered at New York City's Union Square Friday afternoon for a giveaway promised by social media star Kai Cenat.

Cenat, who has over 4 million followers on YouTube, over 5 million on Instagram, and 6.5 million on Twitch, said during a Wednesday Twitch stream that he would be hosting a "huge giveaway" Friday at 4 p.m. in Union Square.

In the stream, he said they would be giving away computers, Play Station 5s, microphones, keyboards, webcams, gaming chairs, headphones and giftcards from a truck in Union Square. "I feel like New York really deserves it," he said. He added that he would be streaming live from New York during the giveaway.

The crowds spurred the New York Police Department to activate a "Level 4" response, its highest level of disaster response. The department earlier announced that they had activated a "Level 2" response to handle the crowds and clear the area.

Cenat streamed live on Twitch for some portion of the event, posting video from the crowd. Friday afternoon, the influencer posted a picture to his Instagram story showing news coverage of the crowds along with the message, "I love you guys to the fullest you guys are amazing."

"Stay safe," he added.