Founder, co-owner and CEO of 100 Thieves, Matthew "Nadeshot" Haag, announced his "rejuvenation" drink company, Juvee.
The energy drinks are said to be the brainchild of Nadeshot, beverage veteran Sam Keene and a "small but mighty" crew at 100 Thieves.
Nadeshot, a former longtime ambassador of Red Bull, now has his own line of energy drinks attached to his name — one that is seemingly taking a more holistic approach to providing consumers with caffeine.
"Juvee is short for 'rejuvenation' and it is an energy drink designed to provide more than just a large dose of caffeine," the company's FAQ page reads. "We meticulously crafted the ingredients to focus on delivering energy as well as improving mood, sustaining focus and improving well-being.
"While many energy drinks are fixated on performance, we see the opportunity to have a great source of energy to power your play. Whether that’s logging in for some video games with friends or tackling the latest TikTok trend, we’re here for it and our ingredients reflect that!"
In terms of the said ingredients, Juvee emphasizes that its vegan-friendly drinks do no include sugar, preservatives, major allergens, dairy, soy, any animal products or gluten.
Juvee is not intended for use by children, or pregnant or nursing people.
The drinks come in 12 fl oz cans and contain five calories and 127.5 MG of caffeine.
At launch, Juvee has three drink flavors for sale:
- Kiwi Strawberry
- Tropical Crush
- Watermelon Lime
Where to Buy Juvee
Juvee is primarily available at drinkjuvee.com, with each flavor coming in individual 12-pack options. The one-time purchase price for a 12-pack costs $36, while the company's subscription plan offers a 10% discount ($32.40) and free shipping.
Juvee is also available for delivery in "under 30 minutes" with the Gopuff app, where the individual cans are available for $3.49 each.
For those in Arizona, California and Washington who are looking to pick up some Juvee in person, the drinks are said to be available at your local BevMo stores.
Is Juvee in Walmart?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Walmart.
Is Juvee in Amazon?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Amazon.
Is Juvee in Costco?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Costco.
Is Juvee in Kroger?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Kroger.
Is Juvee in Walgreens?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Walgreens.
Is Juvee in Target?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from Target.
Is Juvee in CVS?
Unfortunately, at the time of publication, it does not appear that Juvee is available for purchase from CVS.
This article was originally published on dbltap as Nadeshot Announces Energy Drink Company, 'Juvee'.